In this era of apps and red-hot tech startups, it’s old-fashioned to sell a product door-to-door. But that’s exactly what Cole Zucker did while getting his innovative LED lighting company, GREEN CREATIVE, off the ground.
He had a great product: a line of 20 Energy Star–certified LED bulbs that lasted longer and were more efficient and less expensive than those sold by major manufacturers. The problem: no one knew who he was. So he created a portable metal suitcase that held both bulbs and sockets, and then hit the pavement.
Blu Homes will be holding a special “Blu Factory Experience” on Saturday, Dec. 7th. Our 250,000 sq. ft.
Lucien Jamey grew up in France and Switzerland surrounded by a family of engineers and entrepreneurs. It turned out to be the ideal background for the president and CEO of San Francisco-based Sunmoor Properties, a management firm that helps clients increase property values with comprehensive green retrofits of existing buildings.
David Gottfried, founder of the U.S. Green Building Council (USGBC), knew just where to go when he needed financing for his LEED platinum home renovation.
“I sought out New Resource because they were green,” he says. “I thought they would be great for our house. They understood what we were doing in the renovation.”
Gottfried ended up getting two loans on the property, which received the highest LEED score in the country for a small home. (LEED is the USGBC’s green building certification system.)